Depth over engagement.

No algorithm. No ads. No engagement tricks. Just people sharing things that matter, in chronological order, on a platform they own.

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"The feed should show what your friends posted, in the order they posted it. That's it. That's the whole product."

What we don't do.

No Algorithm

Chronological feed. What your friends post, when they post it. No engagement optimization, no rage bait boosting, no "you might like" manipulation.

No Ads

Zero advertising. Not now, not ever. Your attention is not for sale. The platform is funded by BlackRoad OS subscriptions.

No Tracking

No pixel tracking, no fingerprinting, no data brokers. Your social activity stays between you and the people you chose to share it with.

No Engagement Metrics

No like counts, no follower numbers, no viral mechanics. Share because you want to, not because the numbers tell you to.

What we do.

Circles

Share with specific groups of people. Family, close friends, work colleagues, hobby communities. You choose who sees what.

Long-form First

No character limits. Write as much as you need. The platform is designed for depth — essays, reflections, detailed updates — not hot takes.

Creator-Owned

Your content stays yours. Export everything anytime. Delete everything anytime. No platform lock-in, no content hostage.

Sovereign

Runs on BlackRoad infrastructure. Your data lives on Raspberry Pi hardware, not corporate data centers. Self-hosted social networking.

How it compares.

FeatureBackRoadInstagramTwitter/XThreads
Chronological feedAlwaysNoOptionalNo
No adsForeverAdsAdsComing
Data ownershipYou own itMeta owns itX owns itMeta owns it
No trackingZeroExtensiveExtensiveExtensive
Export dataAnytimeLimitedLimitedNo
Open sourcePublic codeNoNoNo
PriceFreeFree*Free*Free*

* "Free" means you pay with your data, attention, and mental health.

Pricing.

BackRoad is free. Included with any BlackRoad OS subscription, or standalone at no cost. Social networking should not cost your privacy.